# $MAPLE Catalyst Posts & Social Intelligence Recap — July 14, 2026 > **Asset:** $MAPLE > **Date:** 2026-07-14 (July 14, 2026) > **Canonical URL:** https://cryptitalk.com/tokens/maple/2026-07-14 > **Token Profile:** https://cryptitalk.com/tokens/maple.md > **Market Rankings:** https://cryptitalk.com/rankings.md --- ## Curated Viral Posts & Community Evidence ### Post #1 by @therollupco > **Author:** The Rollup ([@therollupco](https://x.com/therollupco)) > **Metrics:** 3 likes · 0 retweets · 2 comments · 1.4K views > **Posted:** 2026-07-14T21:31:17+00:00 > **Source Link:** [https://x.com/therollupco/status/2077143921625571674](https://x.com/therollupco/status/2077143921625571674) > **Video Content:** A video interview with Joe Flanagan, Co-Founder of Maple, with on-screen text reading 'SO OUR GROWTH STORY', 'Joe Flanagan Talks Credit, Macro, Yield and More', and 'LIVE FROM THE EMPIRE STATE BUILDING', along with a ticker displaying various crypto prices and partners. > > "Joe Flanagan breaks down the metrics behind Maple's expanding position in the institutional lending category. [Spoken audio]: So our growth story, especially when you look at things year on year, has been real expansion. And so we've been able to grow close to 100% year on year in terms of our deposit base. And then over the course of this bear market, especially the last three quarters, we've been able to really ensure that we maintain the quality of our loan book and the continued growth of our loan book. And so what that culminated in is at the end of last quarter, our loan book reached an all-time high. So we had a 1.9 billion in loans outstanding, which was about a 66% growth quarter on quarter. And so that shows you that Maple is now definitely being the most active institutional lender in the space, in comparison to our institutional peers like Tether and Galaxy and Coinbase, and shows that real development of the market for the ability for DeFi to start to become into real capital markets activity. If you said to me that we were going to be competing with Tether and Coinbase and Galaxy in the likes of these names a year ago or two years ago and be able to outcompete them in many scenarios, I would have said you were crazy. We were still a long way away from that. And so when you zoom out, you actually start to see the perspective of the amount of growth and adoption and willingness for public companies and other large borrowers to start to engage with Maple and the broader DeFi ecosystem. Treasure is your home for self-custody. Use code rollup10 at treasure.io." --- *Generated by Context Pilot Social Intelligence Engine.*