# Global & Tech Social Trends — 2026-07-28 22:40 UTC

> **Timestamp:** 2026-07-28 22:40 UTC (2026-07-28T22:40:00Z)  
> **Source:** Context Pilot / CryptiTalk 10-Minute Off-Chain Pipeline  
> **HTML URL:** https://cryptitalk.com/2026-07-28-22-40/non_crypto  
> **Markdown URL:** https://cryptitalk.com/2026-07-28-22-40/non_crypto.md  

> **Treemap Image:** https://storage.googleapis.com/crypti-cdn/summary_images/heatmap/2026/07/28/99bd74bb-fc0a-405e-84e2-a77cceed1a6a.png  


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## Category Momentum Overview
- **Monitored Categories:** 15
- **Trending Up:** 11
- **Cooling Down:** 4
- **Total Posts:** 949

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## Category Sentiment Breakdown
| Category | Status | Posts | Impressions | Bullish / Bearish | Markdown Link |
|---|---|---|---|---|---|

| **Entertainment** | `Trending Up` | 156 | 3.98M | +62 / -19 | [View entertainment](https://cryptitalk.com/2026-07-28-22-40/non_crypto/entertainment.md) |

| **Sports** | `Trending Up` | 167 | 3.15M | +44 / -41 | [View sports](https://cryptitalk.com/2026-07-28-22-40/non_crypto/sports.md) |

| **Society** | `Trending Up` | 112 | 2.50M | +26 / -20 | [View society](https://cryptitalk.com/2026-07-28-22-40/non_crypto/society.md) |

| **Technology** | `Trending Up` | 102 | 2.38M | +54 / -12 | [View technology](https://cryptitalk.com/2026-07-28-22-40/non_crypto/technology.md) |

| **Politics Economy** | `Cooling Down` | 51 | 2.24M | +8 / -24 | [View politics economy](https://cryptitalk.com/2026-07-28-22-40/non_crypto/politics-economy.md) |

| **Other** | `Trending Up` | 169 | 1.99M | +19 / -10 | [View other](https://cryptitalk.com/2026-07-28-22-40/non_crypto/other.md) |

| **Education** | `Trending Up` | 12 | 1.58M | +4 / -1 | [View education](https://cryptitalk.com/2026-07-28-22-40/non_crypto/education.md) |

| **Culture** | `Trending Up` | 65 | 1.39M | +16 / -4 | [View culture](https://cryptitalk.com/2026-07-28-22-40/non_crypto/culture.md) |

| **Finance** | `Trending Up` | 39 | 1.24M | +18 / -9 | [View finance](https://cryptitalk.com/2026-07-28-22-40/non_crypto/finance.md) |

| **Health** | `Trending Up` | 18 | 659.1K | +4 / -2 | [View health](https://cryptitalk.com/2026-07-28-22-40/non_crypto/health.md) |

| **Business** | `Trending Up` | 39 | 554.2K | +14 / -5 | [View business](https://cryptitalk.com/2026-07-28-22-40/non_crypto/business.md) |

| **Science** | `Cooling Down` | 10 | 63.0K | +1 / -3 | [View science](https://cryptitalk.com/2026-07-28-22-40/non_crypto/science.md) |

| **Military** | `Cooling Down` | 5 | 58.9K | +0 / -1 | [View military](https://cryptitalk.com/2026-07-28-22-40/non_crypto/military.md) |

| **Economy** | `Cooling Down` | 2 | 50.9K | +0 / -2 | [View economy](https://cryptitalk.com/2026-07-28-22-40/non_crypto/economy.md) |

| **Food** | `Trending Up` | 2 | 192 | +1 / -0 | [View food](https://cryptitalk.com/2026-07-28-22-40/non_crypto/food.md) |