# Global & Tech Social Trends — 2026-07-28 12:40 UTC

> **Timestamp:** 2026-07-28 12:40 UTC (2026-07-28T12:40:00Z)  
> **Source:** Context Pilot / CryptiTalk 10-Minute Off-Chain Pipeline  
> **HTML URL:** https://cryptitalk.com/2026-07-28-12-40/non_crypto  
> **Markdown URL:** https://cryptitalk.com/2026-07-28-12-40/non_crypto.md  

> **Treemap Image:** https://storage.googleapis.com/crypti-cdn/summary_images/heatmap/2026/07/28/d71d6c46-2b32-4f08-b7b9-1d1eea6c5ea7.png  


---

## Category Momentum Overview
- **Monitored Categories:** 15
- **Trending Up:** 7
- **Cooling Down:** 7
- **Total Posts:** 1.2K

---

## Category Sentiment Breakdown
| Category | Status | Posts | Impressions | Bullish / Bearish | Markdown Link |
|---|---|---|---|---|---|

| **Entertainment** | `Trending Up` | 351 | 9.75M | +106 / -14 | [View entertainment](https://cryptitalk.com/2026-07-28-12-40/non_crypto/entertainment.md) |

| **Society** | `Cooling Down` | 175 | 5.65M | +26 / -58 | [View society](https://cryptitalk.com/2026-07-28-12-40/non_crypto/society.md) |

| **Sports** | `Trending Up` | 110 | 3.25M | +33 / -10 | [View sports](https://cryptitalk.com/2026-07-28-12-40/non_crypto/sports.md) |

| **Other** | `Trending Up` | 210 | 1.63M | +21 / -12 | [View other](https://cryptitalk.com/2026-07-28-12-40/non_crypto/other.md) |

| **Politics Economy** | `Cooling Down` | 58 | 1.37M | +6 / -32 | [View politics economy](https://cryptitalk.com/2026-07-28-12-40/non_crypto/politics-economy.md) |

| **Culture** | `Trending Up` | 68 | 1.08M | +11 / -4 | [View culture](https://cryptitalk.com/2026-07-28-12-40/non_crypto/culture.md) |

| **Science** | `Cooling Down` | 17 | 478.1K | +3 / -5 | [View science](https://cryptitalk.com/2026-07-28-12-40/non_crypto/science.md) |

| **Business** | `Trending Up` | 45 | 466.4K | +26 / -6 | [View business](https://cryptitalk.com/2026-07-28-12-40/non_crypto/business.md) |

| **Health** | `Cooling Down` | 17 | 431.2K | +2 / -5 | [View health](https://cryptitalk.com/2026-07-28-12-40/non_crypto/health.md) |

| **Military** | `Cooling Down` | 6 | 354.3K | +1 / -3 | [View military](https://cryptitalk.com/2026-07-28-12-40/non_crypto/military.md) |

| **Education** | `Cooling Down` | 18 | 324.7K | +2 / -3 | [View education](https://cryptitalk.com/2026-07-28-12-40/non_crypto/education.md) |

| **Technology** | `Trending Up` | 83 | 318.1K | +37 / -5 | [View technology](https://cryptitalk.com/2026-07-28-12-40/non_crypto/technology.md) |

| **Finance** | `Trending Up` | 46 | 313.4K | +17 / -13 | [View finance](https://cryptitalk.com/2026-07-28-12-40/non_crypto/finance.md) |

| **Economy** | `Cooling Down` | 7 | 59.2K | +1 / -3 | [View economy](https://cryptitalk.com/2026-07-28-12-40/non_crypto/economy.md) |

| **Religion** | `Neutral` | 1 | 297 | +0 / -0 | [View religion](https://cryptitalk.com/2026-07-28-12-40/non_crypto/religion.md) |