# Global & Tech Social Trends — 2026-07-12 17:40 UTC

> **Timestamp:** 2026-07-12 17:40 UTC (2026-07-12T17:40:00Z)  
> **Source:** Context Pilot / CryptiTalk 10-Minute Off-Chain Pipeline  
> **HTML URL:** https://cryptitalk.com/2026-07-12-17-40/non_crypto  
> **Markdown URL:** https://cryptitalk.com/2026-07-12-17-40/non_crypto.md  

> **Treemap Image:** https://storage.googleapis.com/crypti-cdn/summary_images/heatmap/2026/07/12/87a33a34-1d7e-472b-a934-e0f693f49181.png  


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## Category Momentum Overview
- **Monitored Categories:** 15
- **Trending Up:** 9
- **Cooling Down:** 5
- **Total Posts:** 916

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## Category Sentiment Breakdown
| Category | Status | Posts | Impressions | Bullish / Bearish | Markdown Link |
|---|---|---|---|---|---|

| **Sports** | `Trending Up` | 157 | 10.44M | +66 / -16 | [View sports](https://cryptitalk.com/2026-07-12-17-40/non_crypto/sports.md) |

| **Entertainment** | `Trending Up` | 316 | 10.16M | +77 / -49 | [View entertainment](https://cryptitalk.com/2026-07-12-17-40/non_crypto/entertainment.md) |

| **Society** | `Cooling Down` | 106 | 3.83M | +14 / -22 | [View society](https://cryptitalk.com/2026-07-12-17-40/non_crypto/society.md) |

| **Health** | `Trending Up` | 16 | 2.56M | +6 / -5 | [View health](https://cryptitalk.com/2026-07-12-17-40/non_crypto/health.md) |

| **Other** | `Trending Up` | 94 | 2.33M | +9 / -2 | [View other](https://cryptitalk.com/2026-07-12-17-40/non_crypto/other.md) |

| **Politics Economy** | `Cooling Down` | 46 | 1.25M | +2 / -25 | [View politics economy](https://cryptitalk.com/2026-07-12-17-40/non_crypto/politics-economy.md) |

| **Culture** | `Trending Up` | 45 | 847.7K | +12 / -6 | [View culture](https://cryptitalk.com/2026-07-12-17-40/non_crypto/culture.md) |

| **Business** | `Trending Up` | 25 | 802.0K | +14 / -5 | [View business](https://cryptitalk.com/2026-07-12-17-40/non_crypto/business.md) |

| **Technology** | `Trending Up` | 62 | 398.7K | +31 / -0 | [View technology](https://cryptitalk.com/2026-07-12-17-40/non_crypto/technology.md) |

| **Military** | `Cooling Down` | 12 | 207.7K | +1 / -8 | [View military](https://cryptitalk.com/2026-07-12-17-40/non_crypto/military.md) |

| **Finance** | `Trending Up` | 20 | 161.9K | +10 / -5 | [View finance](https://cryptitalk.com/2026-07-12-17-40/non_crypto/finance.md) |

| **Science** | `Cooling Down` | 6 | 122.6K | +0 / -2 | [View science](https://cryptitalk.com/2026-07-12-17-40/non_crypto/science.md) |

| **Education** | `Trending Up` | 7 | 33.3K | +3 / -0 | [View education](https://cryptitalk.com/2026-07-12-17-40/non_crypto/education.md) |

| **Economy** | `Cooling Down` | 3 | 22.1K | +1 / -2 | [View economy](https://cryptitalk.com/2026-07-12-17-40/non_crypto/economy.md) |

| **Media** | `Neutral` | 1 | 1.7K | +0 / -0 | [View media](https://cryptitalk.com/2026-07-12-17-40/non_crypto/media.md) |